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Selected samples of our publications are available here.
Read our free article The Five Frustrations of Outsourcing.
Finding someone who merely writes well is not enough..
Red Horse Consulting has years of government experience - including policy development, program delivery and project management - combined with in-depth writing expertise. We know first hand that government agencies work within a dynamic, rapidly changing environment. Demands from stakeholders are constant and outputs are under keen scrutiny. In this context, agencies need to deliver information products of outstanding quality and depth.
Experienced communicators with relevant government writing and editing skills, Red Horse Consultants can offer important value-added expertise over the generic offerings of 'professional' copywriters.
This includes:
direct experience with program and policy work;
clear and practical understanding of how to translate program and policy content into publicly accessible products without losing its meaning;
in-depth knowledge of the processes involved in working with program managers, marketing personnel, and graphic designers; and
familiarity with the clearance protocols involved with public documents.
In short Red Horse consulting understand the challenges of program delivery, the know how to develop policy and they deliver on the needs of stakeholders.
Writing Skills
Good writing means – in this context – delivering information clearly, accurately and with a certain flair. Capturing the readers’ interest and communicating particular messages (and information) requires more than simple descriptions.
The issues and information covered by government publications is often of great interest to the wider community and it is certainly possible to engage their enthusiasm without being superficial. Red Horse Consulting’s in-depth knowledge of the craft ensures that any text is accessible and interesting.
We know our grammar, yes, but also have a keen understanding of how the words will feel and read and look upon a page – be it in hard copy or online.
Furthermore, our substantial program management background means we can offer directly relevant experience in translating program content in a way that protects the integrity of the original material.
The samples of our extensive published output show our ability to produce crisp, readable products that are also informative and persuasive.
Project Management
The most beautifully written prose is worthless unless it can be packaged and delivered for publication. Drafting the text is simply one step in managing a communication project.
The Red Horse team are highly effective project managers with an eye for detail that does not preclude an overview of the wider agenda. We can offer a nuanced understanding of the steps involved in a successfully managed project.
Red Horse Consulting are very much a team players, able to build ongoing relationships of mutual respect with agency personnel. We work cooperatively with staff to ensure the requirements of stakeholders are fulfilled and that expectations are met – or better yet, exceeded.
From the beginning of each project, we will liaise with relevant personnel to determine the required outcomes and subsequently to draft and revise text as necessary. We will develop co-operative partnerships in order to manage workflows, resolve problems and share information. In this way all can meet their goals effectively.
Our consultants work well with others. We remain calm under pressure and will meet tight deadlines without sacrificing the quality of our prose. We can also take a wider role in liaising with others, such as graphic designers, within an overall project plan, if required.
Contact us today for a work proposal and quote.
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